Amuri Ridge

This open brief was simply to present the client with some creative packaging concepts for two New Zealand table wines. The name, Amuri Ridge, is an area located on New Zealand’s South Island, known for it’s abundance of fossils and deep history in winemaking. The text tells the story of the region, highlighting the shape of the country within the typography and enhanced by printing on a transparent label. The result is an elegant bottle that would hopefully create a point of conversation at the table.

The work on this page was produced while working for LMC Design.